3 Steps to Achieving Predictive Logistics
A reporter recently asked me how, in my view, the shipping industry would make money in the coming years. The question caused me to reflect on how this might have been answered just ten or five years ago versus today. In the past, growth came from scale: mega-ships, port infrastructure, and buffer. Today, the answer is very different: shippers and service providers must operate smarter, not bigger. This is where profit will be made, and where the leaders will separate from laggards.
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